Companies
98 retailers tracked by the community.
Act+Acre
Scalp-first hair care brand.
AGMES
New York fine jewelry brand.
Albion Fit
Women's activewear and swimwear brand.
Alex Mill
American classics apparel brand.
Allbirds
Sustainable footwear and apparel brand made from natural materials.
Alo Yoga
Yoga and lifestyle activewear brand.
AUrate New York
Fine jewelry brand using ethically sourced materials.
Aviator Nation
Venice Beach 1970s-inspired apparel brand.
Azlee
Los Angeles fine jewelry brand.
BaubleBar
Fashion jewelry and accessories brand.
Beyond Yoga
Los Angeles activewear brand owned by Levi Strauss & Co.
Billy Reid
American menswear and womenswear brand headquartered in Alabama.
Brightland
Premium olive oil and vinegar brand.
Brooklinen
Direct-to-consumer bedding and home essentials brand.
Carter's
Children's apparel retailer subject to prior reference-pricing settlements.
Cocokind
Affordable clean skincare brand.
ColourPop Cosmetics
Direct-to-consumer cosmetics brand.
COOLA
Organic sun care and skincare brand.
Cotopaxi
Certified B Corp outdoor gear brand.
Coyuchi
Organic cotton bedding and home textiles brand.
Cuyana
"Fewer, better" leather goods and apparel brand.
Dagne Dover
Functional bags and accessories brand.
Everlane
Ethical basics brand known for radical transparency pricing.
Evry Jewels
Trend-forward fashion jewelry brand.
Fable Home
Modern tabletop and dinnerware brand.
Faherty Brand
Family-run American lifestyle apparel brand.
Fenty Beauty
Cosmetics brand founded by Rihanna.
Forever 21
Fast-fashion apparel retailer.
Frankies Bikinis
California swimwear and resort-wear label.
French Girl Organics
Handcrafted natural beauty brand from Seattle.
Fur
Body and hair care brand for all hair, everywhere.
Girlfriend Collective
Activewear brand made from recycled plastic bottles.
Glerups
Danish wool felt slipper brand.
Glossier
Beauty and skincare brand born from Into The Gloss.
Good American
Inclusive-sizing denim and apparel brand co-founded by Khloé Kardashian.
Gorjana
Laguna Beach jewelry brand.
Grace Lee Designs
Los Angeles fine jewelry brand.
Great Jones
Direct-to-consumer cookware brand.
GREATS
Brooklyn-based sneaker brand owned by Steve Madden.
Iconec
Iconic is Dubai's first jewelry subscription service focused on real gold and diamonds.
ILIA Beauty
Skincare-powered clean makeup brand.
JCPenney
Department store with long-running class actions over reference pricing.
Jenni Kayne
California lifestyle and apparel brand.
JOANN Fabrics
Craft retailer with frequent perpetual-sale allegations.
Jones Road Beauty
Clean beauty brand founded by Bobbi Brown.
Kohl's
Department store chain frequently cited for perpetual "original price" markdowns.
Koio
Handcrafted Italian sneaker brand.
Kosas
Clean beauty brand blending skincare and makeup.
Loeffler Randall
Women's footwear and handbags brand.
Mack Weldon
Men's premium basics and underwear brand.
Mara Hoffman
New York sustainable women's fashion brand.
Marine Layer
San Francisco casual apparel brand known for ultra-soft basics.
Mejuri
Fine jewelry brand for everyday wear.
Merit Beauty
Minimalist clean beauty brand.
Michaels
Craft retailer often flagged for continuous reference-price discounts.
Milk Makeup
Vegan and cruelty-free makeup brand.
Missoma
London-based demi-fine jewelry brand.
Morphe Cosmetics
Cosmetics brand known for makeup brushes and eyeshadow palettes.
Mott & Bow
Direct-to-consumer premium denim brand.
Nisolo
Sustainable, ethically produced footwear and leather goods.
Oliver Cabell
Italian-made luxury footwear and accessories brand.
OSEA Malibu
Seaweed-based clean skincare brand.
Outdoor Voices
Activewear brand for recreation over competition.
Overstock (Bed Bath & Beyond)
Online retailer historically fined by the FTC for deceptive list-price comparisons.
Pacas
Alpaca-fiber apparel brand.
Parachute Home
Home essentials brand specializing in bedding and bath.
Pattern Beauty
Hair care brand for curly, coily, and tight-textured hair founded by Tracee Ellis Ross.
Piglet in Bed
Linen bedding and loungewear brand.
Princess Polly
Australian-founded fast fashion retailer known for trend-driven women's apparel.
RAEN
California eyewear brand.
Rails
Los Angeles contemporary apparel brand.
Rothy's
Sustainable footwear and accessories brand made from recycled plastic.
SHEIN
Fast-fashion site known for constant sitewide "sale" pricing.
Sijo
Home textiles brand specializing in seasonal bedding.
Snowe Home
Modern home essentials brand.
Society6
Artist marketplace for prints, home decor, and apparel.
Spiritual Gangster
Yoga and lifestyle apparel brand.
Splits59
Los Angeles-based technical activewear brand.
Steve Madden
Footwear and accessories brand.
Story Jewellery
Personalized charm jewelry brand.
Summer Fridays
Skincare brand co-founded by Marianna Hewitt.
Tarte Cosmetics
Cruelty-free cosmetics brand.
Tatcha
Japanese-inspired skincare brand owned by Unilever.
Taylor Stitch
San Francisco menswear brand focused on responsibly-made classics.
Temu
Marketplace with aggressive struck-through "reference" prices on nearly every listing.
Ten Thousand
Men's performance training apparel brand.
tentree
Sustainable apparel brand that plants ten trees per item sold.
The Children's Place
Kids apparel chain with recurring "original price" markdown complaints.
The Shade Store
Custom window treatments retailer.
The Sis Kiss
Personalized jewelry and accessories brand.
Thursday Boot Co.
Direct-to-consumer footwear brand.
True Botanicals
MADE SAFE certified clean skincare brand.
Tuft & Needle
Direct-to-consumer mattress and bedding brand owned by Serta Simmons.
Tula Skincare
Probiotic-based skincare brand.
Unbound Merino
Merino wool travel apparel brand.
Vegamour
Plant-based hair wellness brand.
Wayfair
Online home goods retailer scrutinized for inflated "list price" comparisons.
WWAKE
Brooklyn fine jewelry brand.